Co-founder Tata Harper to become brand ambassador, focusing on storytelling and philanthropic efforts.
Beauty Packaging Staff12.23.24
Tata Harper, co-founder of the eponymous brand, stepped down as President as the Amorepacific acquisition was finalized.
Amorepacific has appointed Shay Bennaim as the brand’s new Global Brand President.
Harper will transition to co-founder and brand ambassador to focus on philanthropic efforts and Tata Harper Skincare’s storytelling.
Harper said,
“Under Shay’s leadership and with the expertise of our talented team, I am confident that Tata Harper Skincare will not only continue to lead the clean beauty industry but also consistently deliver innovative and luxurious products to our cherished community.”
Bennaim commented,
“With the support of Amorepacific and our passionate team, I believe Tata Harper Skincare will continue to be a model that the industry follows, encompassing outward appearance, inner health, and a holistic lifestyle.”
Bennaim previously served as General Manager of Estee Lauder Companies’ Le Labo fragrance brand. She has also served at Coty.
Amorepacific has appointed Shay Bennaim as the brand’s new Global Brand President.
Harper will transition to co-founder and brand ambassador to focus on philanthropic efforts and Tata Harper Skincare’s storytelling.
Harper said,
“Under Shay’s leadership and with the expertise of our talented team, I am confident that Tata Harper Skincare will not only continue to lead the clean beauty industry but also consistently deliver innovative and luxurious products to our cherished community.”
Bennaim commented,
“With the support of Amorepacific and our passionate team, I believe Tata Harper Skincare will continue to be a model that the industry follows, encompassing outward appearance, inner health, and a holistic lifestyle.”
Bennaim previously served as General Manager of Estee Lauder Companies’ Le Labo fragrance brand. She has also served at Coty.
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